Hospitals And Social Media
Ed Bennett is the Director of Web Strategy at the University of Maryland Medical System and the real expert of how hospitals use social media. He has just published his recent slideshow focusing on this issue.
Key line:
Instead of ROI, think ROC: Return On Connections
- Positive word of mouth
- Service recovery
- Message Influence
- Brand Monitoring
- Instant Feedback
*This blog post was originally published at ScienceRoll*








































































































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