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The Misuse Of A National Television Platform To Promote Health Information

In a highly-promoted appearance, legendary Florida State football coach Bobby Bowden went on ABC’s Good Morning America yesterday to announce that he had kept silent since 2007 about his diagnosis with prostate cancer.

First, let me say that I’ve always liked this guy. Funny. Charming. Coached teams that were fun to watch.

But that doesn’t make you an effective communicator on prostate cancer.

If you listen very carefully to the following clip (it took me 3 times watching the clip before I caught this), you’ll hear interviewer Robin Roberts rapidly mention that Bowden “is being compensated” for his appearance by “On the Line.”

On the Line” is sponsored by several entities including two drug companies that make prostate cancer drugs and by Project Zero – whose executive made news on this blog recently by writing that Dr. Otis Brawley of the American Cancer Society “has killed more men by giving them an excuse to not be tested.”

You could probably find less conflicted sources Read more »

*This blog post was originally published at Gary Schwitzer's HealthNewsReview Blog*

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