I had an eye-opening conversation with Dr. Jim Hill
today. He told me that Denver’s
Metro Mayors (Denver’s
metropolitan area is actually composed of 37 cities and towns!) are competing
with one another to see who can get their inhabitants the most fit and thin.
Why would they be so aggressive about fitness and good
health? Because they say that large
corporations considering investing in Denver
(where they’d build factories or large office buildings) know that setting up
shop in areas where the population has a lower BMI means that health insurance
costs will be lower.
That’s right my friends.
Being thin can lure investors! It
makes sense that a corporation seeking to avoid the skyrocketing costs of health
care would want to create facilities where new employees are likely to have
fewer medical issues. And BMI is a good
surrogate marker for health… so there you have it.
Do you see this approach to wooing investors as a form of discrimination
or just good business sense?
Either way, I’m going to get on the treadmill later.
This post originally appeared on Dr. Val’s blog at RevolutionHealth.com.