Better Health: Smart Health Commentary Better Health (TM): smart health commentary

Article Comments

How To Make Meaningful Use Of Social Media

I know this woman – a physician.  She spends a lot of time on Twitter.  She has a Tumblr presence but it’s sparse and not very memorable.  All day long she polishes her Twitter presence.  She’s everyone’s friend.  And to her credit she’s a wonderful curator.  We caught up recently and she wanted to know how she could bring herself to the next level.  Despite her time and investment in the latest real-time social tools she felt that her ideas didn’t get the traction that they deserved.

Here’s what I suggested:  Twitter works for interaction and dissemination.  But ultimately you have to create the stuff that defines you.  Retrievable text, video and audio is where your ideas will live.

It’s about content, not Klout.  You can share and engage, but it’s what you make that lasts.

*This blog post was originally published at 33 Charts*

You may also like these posts

    None Found

Read comments »

Comments are closed.

Return to article »

Latest Interviews

IDEA Labs: Medical Students Take The Lead In Healthcare Innovation

It’s no secret that doctors are disappointed with the way that the U.S. healthcare system is evolving. Most feel helpless about improving their work conditions or solving technical problems in patient care. Fortunately one young medical student was undeterred by the mountain of disappointment carried by his senior clinician mentors…

Read more »

How To Be A Successful Patient: Young Doctors Offer Some Advice

I am proud to be a part of the American Resident Project an initiative that promotes the writing of medical students residents and new physicians as they explore ideas for transforming American health care delivery. I recently had the opportunity to interview three of the writing fellows about how to…

Read more »

See all interviews »

Latest Cartoon

See all cartoons »

Latest Book Reviews

Book Review: Is Empathy Learned By Faking It Till It’s Real?

I m often asked to do book reviews on my blog and I rarely agree to them. This is because it takes me a long time to read a book and then if I don t enjoy it I figure the author would rather me remain silent than publish my…

Read more »

The Spirit Of The Place: Samuel Shem’s New Book May Depress You

When I was in medical school I read Samuel Shem s House Of God as a right of passage. At the time I found it to be a cynical yet eerily accurate portrayal of the underbelly of academic medicine. I gained comfort from its gallows humor and it made me…

Read more »

Eat To Save Your Life: Another Half-True Diet Book

I am hesitant to review diet books because they are so often a tangled mess of fact and fiction. Teasing out their truth from falsehood is about as exhausting as delousing a long-haired elementary school student. However after being approached by the authors’ PR agency with the promise of a…

Read more »

See all book reviews »