Beware Of Fake “Social Media Experts” Offering To Help You Create An Institutional Policy
They’re here: Creeping researchers who see the opportunity that’s social media. Publications, position papers, professional guidelines and policies on social media are appearing faster than you can say ‘ARA grant opportunity.’ A simple search will show that some of these authors have little more than a token feel of what its like to be a doctor in the social space. And they’ve got just enough of a footprint to fool the editors. “They’ve actually got a Twitter account. They must know what they’re talking about.”
The next time you see a policy or a guideline coming from a society or medical professional organization, deep search its authors. Look to see if they have the experience and social scars to guide you as a professional. If you’re a professional society or journal, be sure to do the same. Thoroughly vetting the social media experience of authors should be part of peer review when it comes to medical research and policy generation in social media. Otherwise expect those who have never experienced social media to position themselves as the new voice of authority. Read more »
*This blog post was originally published at 33 Charts*
