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The NEJM iPhone App

NEJM This Week for iPhone, iPod touch, and iPad on the iTunes App StoreApparently the New England Journal of Medicine was listening yesterday when I suggested to an audience in Chicago that the way to a doctor’s heart is through his smartphone. The NEJM This Week iPhone App went live this morning on iTunes and it’s worth a look.

The App offers four pages covering articles, images, audio and video. According to Toby Plewak, NEJM’s Manager of Product Development, the article page covers most everything available through the print/web version as well as all of the “online first” (early release) articles for the current week. The only articles excluded are those that can’t be delivered effectively on the iPhone.  

I just listened to the NEJM This Week audio summary and it’s beautiful (I know what I’ll be doing during my drives to the Texas Medical Center.) Read more »

*This blog post was originally published at 33 Charts*

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