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Doctors on Twitter – Almost Half Use It To Promote Their Blog

It seems for many doctors Twitter activity is an outpost connected to some other online place.  48% of physicians on Twitter link to their blog according to Katherine Chretien’s recent study published in JAMA.  Doctors apparently understand that different types of information flow better in different channels.

If you had asked me I would have estimated that this Twitter-blog association was much lower.  Of course I like to believe that I understand the social doctor better than I actually do.  And this is why we need original research like Katherine Chretien’s.

*This blog post was originally published at 33 Charts*

Can People Really Be Themselves In Social Media?

“The world will be better if you share more.” That’s what Mark Zuckerberg claims. And it’s part of a general philosophy of many fans of social media: that they help us to be more “social”, friendlier, cooperative, collaborative…in other words better.

But what – in truth – is the default mode of social media? On the surface, one would think “social”. That can’t be true though, for no technologies have social implanted in them – by definition, human-social belongs to humans.

So when I dip into my Twitter stream, for instance, I see huge volumes of people saying nice things, quoting positive aphorisms, replying to each other with accolades. If you didn’t know any better, you might conclude these are conversations between people who’ve know each other for decades. Read more »

*This blog post was originally published at Phil Baumann*

Medical Blogging Then And Now

Shout out to @DanaMLewis for pointing out this post from Mashable entitled, “Why Curation Is Just As Important As Creation.” When people are starting out in social media creation, whether it be blogging, or podcasting, or whatever – the phrase always comes up – “Content Is King.” But is content really king anymore?

Now, I certainly wasn’t the first physician blogger, but I would probably consider myself “in those early days.” I mean, starting in 2006 was a few years ago. Back then, writing every single day was imperative. And, the way that you were judged were the amount of comments that you received. I mean, this was in the days before facebook and twitter, when the comment section of the blog was the only way to give feedback publically.

Back then, the way to make a name for yourself was to have the home base of the blog, and that’s how people knew you. Now, with so much content out there, people are overwhelmed and just cannot read everything that they want to read. I definitely can relate to this.

Now, many people are becoming “internet famous” by just sharing through their twitter or facebook stream – the items which they think are important. Maybe, sometimes, not even creating a bit of content on their own. Does this make them a second class citizen in the social media world – not anymore.

I agree with the assertion that being the “information maven”  – meaning evaluating social media information – meaning being a curator – instead of a social media creator – this will be very important in the days ahead. Am I wrong, let me know in the comments below – or on twitter, or on facebook, or other social media way…

*This blog post was originally published at Family Medicine Rocks Blog - Mike Sevilla, MD*

Nurse’s Life Changed By Twitter

Dear @Twitter,

I so totally know how this sounds to write to a service, but I must confess: your little wings have changed the trajectory of my life and – for the most part – I think it’s been for the best.

I’ve been around for over 40 years, have seen many things, met all sorts of people and have – mostly – enjoyed my life. But I think every several hundred years, a tiny and almost insignificant tool comes out of nowhere and changes the world – like the wheel and zero, both of which are truly “nothing” (both are each shaped the same way). And yet the each not only changed the course of civilizations but also created them. Read more »

*This blog post was originally published at Phil Baumann*

The Two Reasons Why Physicians Don’t Engage In Social Media

I recently wrote a paper on social media with some of my colleagues at Kaiser Permanente: Ted Eytan, MD @tedeytan, Rahul Parikh, MD @docrkp, Vince Golla @vincegolla, and Sara Stein, MD @sarasteinmd. In the article, “Social Media and the Health System,” we argue that the benefits of engaging patients and colleagues in social media outweigh potential risks.

The two most common reasons that physicians resist participating on blogs, Twitter and Facebook are: 1. Fear of liability. 2. Lack of compensation for the time invested.

If we would like more physicians to be part of the conversation, then we’ll need to find ways to overcome these barriers.

What has your experience been like interacting with physicians on social media? Is there a place for physicians on sites such as Twitter and Facebook?

For physicians reading this post, you can also join the over 160 others who have commented on this article on Sermo.

*This blog post was originally published at The Dermatology Blog*

Latest Interviews

IDEA Labs: Medical Students Take The Lead In Healthcare Innovation

It’s no secret that doctors are disappointed with the way that the U.S. healthcare system is evolving. Most feel helpless about improving their work conditions or solving technical problems in patient care. Fortunately one young medical student was undeterred by the mountain of disappointment carried by his senior clinician mentors…

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How To Be A Successful Patient: Young Doctors Offer Some Advice

I am proud to be a part of the American Resident Project an initiative that promotes the writing of medical students residents and new physicians as they explore ideas for transforming American health care delivery. I recently had the opportunity to interview three of the writing fellows about how to…

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Latest Book Reviews

Book Review: Is Empathy Learned By Faking It Till It’s Real?

I m often asked to do book reviews on my blog and I rarely agree to them. This is because it takes me a long time to read a book and then if I don t enjoy it I figure the author would rather me remain silent than publish my…

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The Spirit Of The Place: Samuel Shem’s New Book May Depress You

When I was in medical school I read Samuel Shem s House Of God as a right of passage. At the time I found it to be a cynical yet eerily accurate portrayal of the underbelly of academic medicine. I gained comfort from its gallows humor and it made me…

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Eat To Save Your Life: Another Half-True Diet Book

I am hesitant to review diet books because they are so often a tangled mess of fact and fiction. Teasing out their truth from falsehood is about as exhausting as delousing a long-haired elementary school student. However after being approached by the authors’ PR agency with the promise of a…

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