Better Health bloggers, Val Jones, Nick Genes, and Mike Sevilla are in Atlanta to talk to interesting exhibitors at the largest health information technology (HIT) event of the year.
Monday, March 1st has a full schedule of interviewees… Please join us live on UStream to tune in for the interviews and participate on Twitter! Ask your question in real time. Drop by the UStream channel at the designated time to hear from your favorite vendor…
Should hospitals send twitter “updates” on patients undergoing complicated catheter ablation procedures using “pre-approved” scripted story lines?
In a far corner of the operating room Thursday, a Web producer and a cardiac expert with St. Vincent’s huddled over a laptop. They chronicled the procedure largely from a script that Oza had signed off on a day earlier.
The procedure uses radio frequencies to scar parts of the heart. The scars block signals sent from a quartet of veins in the left atrium, signals that cause the heart to go haywire. The entire procedure is done using a catheter inserted into a patient’s groin while the patient is anesthetized. Read more »
*This blog post was originally published at Dr. Wes*
This year, the Better Health team will be offering live coverage of healthcare’s largest tech conference: HIMSS in Atlanta, March 1-4. Three medical bloggers, Dr. Val Jones, Dr. Mike Sevilla, and Dr. Nick Genes will interview over 40 different exhibitors and stream their interviews live via UStream. You can ask questions of the interviewees by submitting questions to @drval during the event. Dr. Val Jones will report to ABC News, DC via Skype from the convention floor on Wednesday, March 3rd at 10:50am. Here’s a sneak preview of HIMSS:
httpv://www.youtube.com/watch?v=v96kje6mCRU
Stay tuned to the Better Health blog for more information about HIMSS coverage… Or meet Dr. Val at HIMSS during her “Meet The Bloggers” panel discussion. Read more »
Connoisseurs of Twitter feeds know when an account is being managed by interesting minds. So when I took a moment to express my appreciation to American Medical News for their contributions to Twitter, it was not surprising that a group of doctors immediately joined the chorus. We all knew that @amednews was a reliable source of entertaining and important information from multiple sources, but we didn’t know the person behind the account… until today.
Pam Wood is the Chief Copy Editor for American Medical News, and has cultivated a loyal following of healthcare professionals and patients on Twitter. I asked her to join me on a phone call to explain the secrets to her success. I’m sure you’ll enjoy getting to know the person behind the tweets @amednews.
[Audio:https://getbetterhealth.com/wp-content/uploads/2010/02/pamwood.mp3]
Dr. Val: Tell me a little bit about yourself – where you’re from, your educational background, and what you’ve been doing at the AMA. Read more »
Was your company blogging ten years ago? If not then why? Google made it easy for you and now you’ve lost ten years of priceless link juice. Given the fragmentation of media in the last ten years, it’s clear now just how relatively little work you actually had to do back then. But that’s in the past. Still, I have bad news for you: what you have to do now is far harder than it was ten years ago. Let me explain.
As the Web expands and proliferates novel media, messaging becomes increasingly diffuse and fragmented. The Web creates new opportunities and destroys old standards. It disrupts communication patterns, rattles social structures and ruptures attention spans. Ten years ago, you could leverage your audience-building skills for acquiring and retaining customers. You could even have learned and mastered a skill which traditional marketing didn’t really demand: conversational aptitude. Read more »
*This blog post was originally published at Phil Baumann*
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