January 2nd, 2011 by Nicholas Genes, M.D., Ph.D. in Better Health Network, True Stories
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This year I learned about the death of two physicians that were pretty important to me.
The first was my pathology teacher, Dr. Guido Majno. In addition to being a tremendously kind and curious person, he and his wife wrote the best textbook I’ve ever read.
The second death was that of my pediatrician growing up, Dr. Thomas Peebles. Funny, although he followed me from birth to high school, my family never knew about his incredible research background. We learned it in the many obituaries.
It’s worth reflecting on their accomplishments and the manner in which they conducted their lives and practice — especially in this era, when doctors are encouraged to develop their social media presence and be proactive about online reviews.
Would they have used these new tools? Would they even have needed them? Would they have found the idea of trading links to medical stories on Twitter to be interesting? Stimulating? Or maybe distressing or distasteful?
I never thought to ask them.
*This blog post was originally published at Blogborygmi*
January 1st, 2011 by GarySchwitzer in Better Health Network, Opinion
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Healthcare journalists are buried under a mountain of public relations material sent to them every day of every week of every month. I don’t even work in a traditional news setting, yet I’ve made it onto the distribution lists of countless PR people.
The picture on the left shows a pile of video news releases sent to one TV health news reporter over a relatively short time span.
Here’s my year end look at just some of what was sent to me this year. Imagine what the New York Times, USA Today, the TV networks, and others receive.
I get countless emails from PR people offering interviews with their experts on:
• Seasonal Affective Disorder (SAD) — including an offer of an interview with a “celebrity trainer” who claims to have trained Julia Roberts, Cindy Crawford, Jennifer Aniston, Claudia Schiffer, and Kim Kardashian. (Were they all SAD?)
• A leading NY dermatologist invited me to “sip on champagne” and sample his new “daily nutrition for skin” cream.
• “For the more than 50 million Americans suffering from frequent heartburn, the thought of Halloween celebrations can truly be scary.” — PR for NYC gastroenterologist who is also consultant to makers of a heartburn drug. One of his tips: “Don’t just stock up on treats, prep your medicine cabinet” with the proton pump inhibitor of the company for whom he consults. Read more »
*This blog post was originally published at Gary Schwitzer's HealthNewsReview Blog*
January 1st, 2011 by Berci in Better Health Network, Research
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From Blog 4 Global Health — an “interactive blog from the Global Health Council’s Policy, Research and Advocacy team” — here’s The Top 10 in 2010 Global Health Communication. An excerpt:
If global health communication was characterized by anything in 2010, it was the rise of Twitter and other social media among non-profit organizations as a way of bypassing increasingly irrelevant traditional media and taking their messages directly to their target groups. From the Global Health Council, we saw more and more of our members — large and small — embracing new media like blogging, micro-blogging and social networks like Facebook. At the year’s last meeting of our Global Health Communicators Working Group in November, I asked for a show of hands of those whose organizations were not using social media. No hands went up.
*This blog post was originally published at ScienceRoll*
January 1st, 2011 by Linda Burke-Galloway, M.D. in Better Health Network, True Stories
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The holiday season is a time of both joy and sorrow. Tomorrow a childhood friend will be laid to rest — one of my favorite artists, Teena Marie, died unexpectedly two days ago and at least six other people have made their transitions as well. My own father died unexpectedly on Christmas Eve in 1981 leaving a great void in our family life. Why do people leave us during the holiday season? It has been said because they want to be remembered.
While I lamented about all the transitions that occurred in the past two weeks, one of my best friends announced that she had a new granddaughter that was born on Christmas Day. She stated that this was part of the “life cycle” or “circle of life.” Her comments gave me reason to pause and reflect. Read more »
*This blog post was originally published at Dr. Linda Burke-Galloway*
