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Another Reason Why Doctors Don’t Discuss End Of Life Care

A recent study suggests that doctors may put off holding end of life care discussions that involve subjects like advance directives, hospice or site of death.

Recommendations suggest that physicians hold these conversations when patients have about a year to live, but the data show  those guidelines aren’t being followed.

Why? Read more »

*This blog post was originally published at KevinMD.com*

42% Of Obese College Students Open Spam Emails About Weight Loss Products

Most people automatically filter out spam e-mails, or delete them without ever opening them up.

But a surprising number of people actually take the time to read them, which is probably why annoying spam will continue unabated. From the New York Times’ Well, Tara Parker-Pope writes points an interesting study looking at who actually read health-related spam e-mails.

Looking at college students who were overweight, a study showed that an astounding 42 percent opened unsolicited e-mails touting weight loss products, and 19 percent actually ordered the product. And, perhaps more concerning, among those where were normal weight, 5 percent still bought what the spam was selling.

The effectiveness of spam e-mails, in this admittedly small study at least, certainly surprised me. I remember reading somewhere that it takes a success rate of 1 in 100,000 to make it worthwhile to a spam marketer.

But if they’re achieving success rates like these, it’s no wonder that the degree of spam, estimated to be 73 percent of all e-mails, will only rise.

That’s depressing.

*This blog post was originally published at KevinMD.com*

What Are The Root Causes Of The Primary Care Shortage?

It’s no secret that without a stronger primary care foundation, the current reform efforts are unlikely to be successful. If anything, it will only delay the inevitable.

I wrote last month that one discussed solution, adding more residency slots, won’t help: it would simply perpetuate the disproportionate specialist:primary care ratio.

A recent op-ed in The New York Times expands on that theme. The authors suggest that not only does primary care need to be promoted, specialist slots should be limited. Simply building more medical schools, or adding more residency slots, without such restrictions will only add to the number of specialists.

Already, many primary care residency slots go unfilled – what’s the point of adding more?

You have to solve the root cause that shifts more students away from primary care: disproportionately low pay, disrespect that starts early in medical training, and poor working conditions where bureaucracy interferes with the doctor-patient relationship.

Until each of those issues are addressed, simply more spending money to produce more doctors simply isn’t going to work.

*This blog post was originally published at KevinMD.com*

Twitter Recommendations For Doctors

Thanks to Medscape for including my take in their recent article, “Is Twitter a “must” for doctors?

I discuss some common sense tips doctors should follow while using Twitter:

1. Patient privacy is paramount. Do not discuss individual cases or provide patient advice via Twitter.
2. Use Twitter to point your patients to trustworthy online health information sources.
3. Use Twitter as a tool to promote your practice’s brand. More and more patients are using Twitter; those who do are likely to feel positive about their physicians using it as well. More than just a fad, Pho says that Twitter is here to stay and offers tremendous potential.
4. Remind your patients using Twitter: Be careful whom you follow. Anyone can sign up for Twitter claiming to be a physician. Read more »

*This blog post was originally published at KevinMD.com*

Patients Should Be Wary Of Celebrity Medical Advice

More celebrities are giving medical advice these days.

Rahul Parikh explores the phenomenon in a recent piece from Slate, citing Lance Armstrong, Suzanne Somers, and Jenny McCarthy, among others.

But does their celebrity make them an authority in a given medical issue? Unfortunately, too many people think so, as following celebrity medical advice can be dangerous Read more »

*This blog post was originally published at KevinMD.com*

Do EMRs Increase The Risk Of Being Sued?

Doctors are pushed to adopt electronic medical records harder than ever before.

However, costs are often the prohibitive obstacle, and whether the current generation of EMRs improve patient care remains in question.

But what about liability? Surely, more complete, legible medical records would reduce the risk of being sued. Right?

Well, it’s not that cut and dry. Read more »

*This blog post was originally published at KevinMD.com*

How An iPod Touch Can Make You A Better MD

Originally posted in MedPage Today

by Iltifat Husain

There has been a great deal of commentary profiling medical applications that are useful for healthcare providers. However, there hasn’t been much talk about how mobile medical applications can enhance the doctor-patient experience and in turn help optimize your practice’s overall experience. In future posts, we’ll focus more on applications for medical providers, but this post will discuss applications centered around the physician-patient relationship.

We all know how busy clinic can be and this leads to increased waiting times for patients. Understandably, patients often complain that this is the most frustrating time for them, and no one likes walking in excessively late to an angry patient because you had to deal with another patient’s medical emergency. So how can this downtime be made more bearable and productive at the same time?

Here is where the iPod Touch comes in.   Read more »

*This blog post was originally published at KevinMD.com*

Online Health Information: Does It Make You An Expert?

The advent of the internet, combined with social media, has made everyone experts and has increased the disdain for authority.

No where is that more apparent than the firestorm that surrounds vaccines and its detractors.

The Los Angeles Times’ James Rainey writes a column on the phenomenon, observing the backlash against a well-written, nuanced piece debunking the link between vaccines and autism.

But as we know, those who already believe there is a connection are unlikely to be swayed. And on the web, it’s easy to find data and studies that fits an already established mindset. Read more »

*This blog post was originally published at KevinMD.com*

Electronic Medical Records Don’t Reduce Costs Or Improve Patient Care… Yet

Have electronic medical records made a difference in patient care?

According to a study looking at digital medical record adoption of 3,000 hospitals, electronic records have made little difference in cost or quality of care.

That’s discouraging, considering that the government is investing billions of dollars into the technology.

Very few physicians use electronic record systems effectively. For instance, many are simply scanning paper records into a computer, which provides minimal benefit. It’s difficult to track quality improvement data doing that. The problem is further compounded by the archaic interfaces that the current generation of EMRs have, which is akin to a user interface circa Windows 95.

It’s no wonder that most doctors find electronic medical systems actually slows them down. The next generation of systems needs to focus on facilitating the doctor-patient encounter, rather than being an impediment. Taking a few lessons from Google, and improving the user interface would be a good start.

Only then can EMRs realize the potential relied upon by the government and health reformers.

*This blog post was originally published at KevinMD.com*

Flu Shots: Another Vocal Minority Influences The Media Disproportionately

My position on the H1N1 flu vaccine is clear: everyone should get it.

But not every physician shares that sentiment. The Washington Post reports that there are a minority who are unconvinced of the vaccine’s safety and believe the H1N1 pandemic is over-hyped.

Worse, they aren’t vaccinating their patients. And when you’re talking about pediatricians, that can mean trouble for their patients; children who are most susceptible to the damage caused by H1N1. Read more »

*This blog post was originally published at KevinMD.com*

Latest Interviews

The Secret To A Long And Healthy Life: CBS News’ Dr. Jon LaPook Reports

If you want to improve the health of Americans why not look around the world for places where people live the longest healthiest lives and try to copy whatever it is they’re doing That’s exactly what Dan Buettner has done. He is the author of The Blue Zones Lessons for…

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Heart Disease Awareness And The Four Hottest Controversies In Cardiology

Audio http getbetterhealth.com wp-content uploads billkussmaul.mp…

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Latest Book Reviews

Book Review: The Immortal Life of Henrietta Lacks

This past weekend s international science communication conference ScienceOnline also saw the first final hardback copies of Rebecca Skloot s long-awaited book make it into the hands of the science and journalism consuming public. Moreover an excerpt of The Immortal Life of Henrietta Lacks has just appeared in the new…

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Book Review: FDR’s Deadly Secret (Malignant Melanoma)

Earlier today I wrote a short article which resulted in correspondence with one of the authors of the new book FDR s Deadly Secret by Steven Lomazow and Eric Fettmann. Dr. Steven Lomazow sent me a copy of his Archives of Dermatology article with Dr. Bernard Ackerman this photo and…

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Book Review Of Coppola: A Pediatric Surgeon In Iraq

War can paradoxically bring out the best in people. Despite the violence tragedy and pain there are moments of kindness compassion and brave camaraderie. Soldiers band together as brothers and sisters under terrible circumstances to offer their lives in support of a nation they deem just and vulnerable. Often they…

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