February 2nd, 2010 by PhilBaumannRN in Better Health Network, Opinion
Tags: Big Pharma, Nursing, Pharma, Pharmaceuticals, PR, Social Media, Twitter, Who follows pharma?, Whydotpharma
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Do “normal” people – patients, doctors, nurses, pharmacists, life scientists, etc – follow Big Pharma on Twitter? I’ve long had a hunch that most of the followers (and by followers I mean people who are actually paying attention) of Pharma accounts are primarily consultants, marketers, PR pros, social media evangelists and others interested in Pharma’s use of the Web (including myself).
So I decided to gather the key words in the profiles of a select group of Pharma companies. I used the service TwitterSheep to generate tag clouds of these profiles. This isn’t a purely scientific approach, but it’s reasonable enough to provide some insight into whose following Pharma. My friends Silja Chouquet (@Whydotpharma) and Andrew Spong (@AndrewSpong) each provided great insight into Pharma and Twitter. You can read their posts here and here, respectively.
Based on the tag clouds, here are the top ten key words in the profiles of followers of selected Pharma companies: Read more »
*This blog post was originally published at Phil Baumann*
February 2nd, 2010 by Toni Brayer, M.D. in Better Health Network, Opinion
Tags: Comparison, Consumer Reports, Consumerism, Doctor Ratings, Hospital Ratings, Internal Medicine, Physician Ratings, Primary Care, Quality, Specialists
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The organizations that rate hospitals and doctors have proliferated as the internet has become mainstream over the past 5 years. I’m sure you have seen some of these: U.S. World & News Reports, Consumer Reports Health, Health Grades, Leapfrog, Hospital Compare, Americas Best Doctors and 100 Best Hospitals. My local magazine lists the “top doctors” along with full page paid ads and promos that are very compelling. The questions is, do consumers care? Are these rating agencies really steering people toward top quality in health care?
Each of these agencies and organizations that “rate” have different measurements and criteria for their choices. The top rankings do not necessarily relate to quality outcomes. The Medicare data are two years old. Different treatments and conditions are judged, so a “top” hospital in one area may be a loser in another. Read more »
*This blog post was originally published at EverythingHealth*
February 1st, 2010 by DrWes in Better Health Network, Health Policy, Opinion
Tags: Brown, Cardiology, Feinstein, healthcare, Healthcare reform, House, Senate, Too Big To Fail, Too Big To Fix
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Now that the health care bill has been soundly defeated by the election of a single individual to the Senate, the Democratic party is fleeing the House and Senate health care overhaul bills like rats from a burning ship. Sadly Republicans, too, are staying silent with (so far) few rushing forth with their alternative solution to counteract the impasse:
Senator Dianne Feinstein, Democrat of California, said Democrats were assessing their options on health care. “It’s a timeout,” she said. “The leadership is re-evaluating. They asked us to keep our powder dry.”
Mrs. Feinstein said Congressional leaders should simplify the gigantic health care bill and try to pass parts of it that would be understandable to the public. But she also acknowledged that the odds were long for a far-reaching measure. “I think big, comprehensive bills are very difficult to do in this environment,” she said. Read more »
*This blog post was originally published at Dr. Wes*
February 1st, 2010 by KevinMD in Better Health Network, Opinion
Tags: Counselling, Death, Dying, End Of Life Care, Financial Incentives, Internal Medicine, Palliative Care, Physicians, Primary Care, Time
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A recent study suggests that doctors may put off holding end of life care discussions that involve subjects like advance directives, hospice or site of death.
Recommendations suggest that physicians hold these conversations when patients have about a year to live, but the data show those guidelines aren’t being followed.
Why? Read more »
*This blog post was originally published at KevinMD.com*
January 29th, 2010 by Gwenn Schurgin O'Keeffe, M.D. in Better Health Network, Opinion
Tags: ABC, Abortion, Parenting, Pediatrics, Private Practice, Pro-Choice, Pro-Life, Story Line, teen pregnancy, teens
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Last night, ABC’s Private Practice took on the very challenging issue of teenage pregnancy in a story arc that began with last week’s show when 15 year old Maya announced to Addison that she was pregnant. The show well depicts the shock, the emotion and the difficulty of handling the pro-choice/pro-life discussion when a teenager is at the center of the discussion. It was a raw episode at times and in the end we are left with a 15 year old opting to keep her pregnancy. It’s tempting to criticize the writers for not focusing enough on Maya but, in truth, the show was more realistic than you may realize.
In the episode, Maya’s mom, Naomi, basically freaks out from the start. This pro-life mom first storms out of the room then tries to force an abortion onto her daughter. When that doesn’t work, she shows Maya a woman in labor only to have Maya entranced by the sight of a baby and determined to keep the pregnancy even more. The show concludes with Naomi leaving the building not talking to anyone, in tears. True to life? You bet. Read more »
*This blog post was originally published at Dr. Gwenn Is In*
Do “normal” people – patients, doctors, nurses, pharmacists, life scientists, etc – follow Big Pharma on Twitter? I’ve long had a hunch that most of the followers (and by followers I mean people who are actually paying attention) of Pharma accounts are primarily consultants, marketers, PR pros, social media evangelists and others interested in Pharma’s use of the Web (including myself).
